Tourism Minister Daniela Santanchè, part of Prime Minister Giorgia Meloni’s Brothers of Italy party, is set to discuss the potential changes with industry leaders this month. Santanchè defends the proposal, stating it will improve services and promote responsible tourism .
“In times of overtourism, we are debating this so that it really helps improve services and make tourists who pay it more responsible,” she said.
However, the travel industry strongly opposes the plan . Hotel associations warn that higher taxes could harm Italy’s competitiveness in Europe. Barbara Casillo, director of Confindustria Alberghi, cautions that the increased taxes might drive tourists away, especially with stiff competition from other destinations.
Despite objections, many Italian cities struggle with the influx of visitors. The proposed tax increase could generate the revenue needed for maintaining tourist sites and public services. Critics, however, argue that these funds should not be used for ordinary municipal expenses.
As Italy’s tourism industry recovers to pre-pandemic levels, the debate over the proposed tax changes is expected to continue.
If your plan to visit the beautiful country pushes through, see it in a new light by driving in Italy and going beyond the usual tourist destinations. You can plan a 10-day road trip itinerary that will take you to the best of Southern and Northern Italy so you can maximize your vacation.
